Jump to content
tomscat1

OT: Friday Quiz Time... Origin of the BMW Logo

10 posts / 755 viewsLast Reply

Recommended Posts

Ok, here is a quiz for a rainy Friday afternoon. You will of course recognize the iconic badge below: the BMW logo, that famous, immediately recognizable symbol of The Ultimate Driving Machine for decades. This one dates from about 2007.

Below, you will find two more logos. One is a view through plane's propeller, showing BMW lettering in the perimeter. The second logo also shows a ring with lettering, different from the first, with a horse symbol in the center.

Which of those two logos is the origin of today's BMW logo?

From which of those two logos did the present logo derive?

post-22228-13667665678889_thumb.jpg

post-22228-13667665679165_thumb.jpg

post-22228-13667665679552_thumb.jpg

Share this post


Link to post
Share on other sites

This is covered on page 101 of the October BMW CCA Roundel. BMW was put in place of the RAPP lettering and the Bavarian flag colors replaced the horse. According to Mark Jon Calabrese, the BMW imposed on the propeller is an image that came later.

Share this post


Link to post
Share on other sites
This is covered on page 101 of the October BMW CCA Roundel. BMW was put in place of the RAPP lettering and the Bavarian flag colors replaced the horse. According to Mark Jon Calabrese, the BMW imposed on the propeller is an image that came later.

That is exactly correct, of course.

Day um. Just my luck to post this the same month that Roundel does it. Shoot.

:)

The plane image was circa 1929.... from the cover of a 1929 BMW aircraft engine magazine.

"For many years, it was believed that the blue and white parts of the BMW logo symbolize the sky, seen through moving propeller blades, as seen on the cover of a 1929 BMW aircraft engine magazine. But the logo first appeared in the 1918 Bayern-Flugmotor manual, and was the first time the BMW logo appeared in a printed publication. This logo came from the original Rapp Motor aircraft engine manufacturer logo, the compnay that grew into BMW as we know it today."

http://www.cartype.com/pages/715/bmw

This was my source, btw, not Roundel..

Share this post


Link to post
Share on other sites

Ooops...sorry. Did not mean to spoil the party. For a long time I believe the propeller myth! --Fred

Share this post


Link to post
Share on other sites
Ooops...sorry. Did not mean to spoil the party. For a long time I believe the propeller myth! --Fred

No problem, Fred! All in good fun! A lot of us believed that also.

This is an educated, knowledgeable--- and consequently hard to fool---- group!

;)

post-22228-13667665684475_thumb.jpg

Share this post


Link to post
Share on other sites

...and re-educated!

Always great to learn (and sometimes un-learn..) Happy Friday..off to 02Berfest tomorrow with the 02Group in the NC/VA mountains for cars and brats and proper refreshments...

Dave V. in NC

Share this post


Link to post
Share on other sites
...and re-educated!

Always great to learn (and sometimes un-learn..) Happy Friday..off to 02Berfest tomorrow with the 02Group in the NC/VA mountains for cars and brats and proper refreshments...

Dave V. in NC

Here is a great article on the subject from Mobile Tradition live from 1/2005:

http://www.bmwdean.com/roundel-myth.pdf

Share this post


Link to post
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.




×
×
  • Create New...

Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.